The task of editing photos taken for real estate listings has a significant impact on the success of the listing.
In our modern world, it is essential for real estate agents to promote homes for sale since the market is very competitive, particularly in Alaska, where properties are sold speedily for the most advantageous cost, mainly due to the use of impressive photos from real estate photography. However, the task does not end with capturing and making the images available. It is the post-production process, the image editing that which plays an important role in real estate photography.
More Than Spic and Span Images
On the surface, you may just think that photo editing is just about making photos look their best through polishing to their utmost potential. But its sole purpose is not only to make photos look good and presentable to the public. It’s just the basic requirement in a highly competitive market. Sure, it can remove all the distractions for the buyer to notice. That is, none of the blemishes and unnecessary objects on a particular space.
Editing when it comes to real estate photography involves several processes that follow a set of techniques that result in pristine and amazing images. Combined to hook viewers in to wanting them to be their homes.
The Matter About Color
In the final shots included in a public listing, colors will appear okay or, say, perfect, to the buyer. But the journey to get to the final end of a photograph is different for a photographer. Sometimes the camera they have might capture colors that’s not right to the supposed effect of the lighting. Some cameras capture an image that leans towards a particular tint that may ruin the photo. Real estate photography editing makes sure that the imperfections that cause color distortions and flaws within the camera itself are correct so that the final photo is close to perfection or one that the naked eye will visualize.
When it Comes to Sharpness
Since phone camera technology dawned upon us, everyone has become a photographer. Even before that, anyone who can afford a professional camera would get one for the sake of their hobby. Learning only through blogs and videos they find on the internet. Technology has come to a point where people would find most of the photos they took perfect already; no need for post-production. But this is an assumption favoring only the subjective eye of the one who clicked the “take photo” or the shutter. Remember, real estate photography is for the public, and professional space and judgment will be unforgiving.
What we’re saying is, a regular point-and-clicker would not find blurs in their photographs. Flaws and blurs get amplified once those photos are published for the public to browse. Sometimes, there are imperfections in the clarity that only a trained eye could see. Thus going unnoticed by some before putting up the photo for the viewing of harsh onlookers. What editing does is to prevent any blurs, or unnecessary flaws, from escaping their eyes. Editing is always a step ahead in correcting issues in clarity and sharpness in order to ensure the best quality images on every listing.
Editing Justifies Inherent Beauty
There are properties that are gorgeous enough that they ensure a sure sale. You just have to put it out there for people to know that it is on the market. But putting it on the market means that photos will have to be taken. And those photos will have to communicate the beauty of the property with the right emphasis and highlight its selling points. Real estate photography editing ensures that the ‘true state’ of the property is exhibited in its images.
The Right Amount of Light
The best details, mostly the little ones, only come to the surface or catch a viewer’s attention when the right mix of natural and artificial lights is achieved. Lighting is key to beautiful photos when it comes to photography. That being said, perfection in real estate photography is achieved in post-production. After editing, there are subtle shapes and perspectives that come out which were not thought possible through looking at the space only with the naked eye. You will be shocked by what can be done through the magic of real estate photography editing.
Make it Radiate
Color correction is also a very important step in bringing images to their highest potential. Editing ensures that colors are popping out where the accents can be subtle yet can be seen or discoverable. The task of editing is to bring out details and emphasize the beauty of a particular property. Fortunately, these days, photo editing software now has artificial intelligence to detect which parts need adjusting and also has pre-set options to make the job easier and faster.
Removing and Retouching
Retouching is the final part of the process, or whenever the editor prefers it -as it entails quality check and necessary clean-ups. The client can request object removal if the property is currently occupied but is for sale. Certain items need to go in order not to ruin the final photograph. Sometimes, there are items in the space in the shoot and were unfortunately included. Doing this could be the difference between selling the property or it getting stale in the market.
Real Estate Photography Editing goes the extra mile to boost the sale of the property. We are not just about selling but making sure that the offers take it for the highest possible price in the shortest amount of time. It’s 2022 and raw images won’t simply make the cut and draw people’s attention and become interested in the property. Editing does the unseen magic of bringing out polished images. Emphasizing the best details and making sure that nothing distracts a potential buyer on their way to making an offer.
For basic shoots, which are just photography, none of the videos and walkthroughs. We’ll take the photos today and you’ll get the final images the next day at 8 AM. We take editing seriously but make sure as well that we make it fast so as to make sure that you are still within your deadline. The Havah brand is about making a big difference in your business and marketing.
